Why Season Change = Priority Change in the Bifold Door Market
Prioritizing is important in all aspects of life, but when making a change to your home, or a purchase such as bifold doors, it's pretty important to have some idea of what you are looking for and why. And, of course, priorities change.
This post comments on the effect of the change of seasons in the window and door industry, and what you should be aware of as a customer.
(Bristol Bi-fold's note: When searching for a bi-fold door, suppliers won't always give you all the information you need - that's why we've provided you with a FREE eBook: "The 7 Secrets Other Bi-fold Door Suppliers Won't Tell You": Don't miss out, click here to download it now.)
As most of Britain was busy complaining about our lack of summer we seem to have failed to realise that whilst it wasn't blue skies and sunshine everyday, it was at least mildly warm.
With the very sudden and noticeably colder appearance of autumn, I think it's safe to say we wish we had our damp July back.
As with any change of season, the colder weather brings forward new issues in the door and glazing industry.
As featured in my last post, external condensation becomes a more frequent occurrence, and the weather changes the priorities of our customers – the majority wanting (and needing) their projects to be completed before the real biting cold sets in.
A general guide...
Priorities of our customers are usually design, price, lead time, and energy-efficiency – maybe not always in that order.
But throughout the year, there are factors which alter the leading priority of clients. For example, at this time of the year – as I mentioned above – lead time is much more important than say the spring, when people are safe in the knowledge of a long hot (or not as we've found this year...) summer ahead of them.
The closer to Christmas we are, the more urgent order's become as everyone wants build projects completed and decorated by December 25th! Not just for impressing their festive guests, but to ensure that they are well sealed against the snow (or sleet for England) and not losing heat.
So really, as the nights draw in lead times and energy efficiency are the key factors our customers are concerned with.
Fortunately for us, we are able to dispel both worries instantly.
Firstly, with our standard colour aluminium bifold doors we are able to provide a 2 week turnaround time = big smiles on our customer's faces come November!
Secondly, we are able to provide performance glass – making their heat loss worries a thing of the past and in fact making their homes MORE thermally efficient.
Things to keep in mind...
1. Remember to keep your schedule on hand, and make sure your installer knows exactly when you need your doors.
2. Always ask about other glazing options, you'll be surprised at the choice available and benefit of having an alternative to standard double glazing.
3. Keep a price figure in mind when deciding on an installer, but be flexible – and remember that you get what you pay for – don't fall for false economy.
4. No matter what time of year, design is important. Make sure you are purchasing something suitable for you, and your home and that your installer is aware of what you want the finished outcome to look like.
5. Don't rush into a sale! Take your time, go through your options and make an informed decision – you'll thank yourself later!
If you want to get your project started now, please feel free to give us a call (01179 717 880) to arrange a home visit, or pop into our showroom and we'll show you our doors!
If you want to know a bit more about bifold doors first, or how we operate as a company have a roam around our website or download the bifold buyer's guide below this post.